What does it take to get better sales and marketing results if you’re the CEO or business owner with your budget and money on the line? Knowledge. That’s what it takes to become a master of anything. What have you mastered? Probably the one thing you do best. What is it? If your #1 thing […]
Continue reading
I was having coffee with a couple of weeks ago with a high level marketing manager. He works for a major corporation based here in the Phoenix area. We occasionally talk meet to catch up and invariably, we trade marketing stories. Let’s call him Steve. Shortly after we settle in Steve says, “You’re never going […]
Continue reading
Okay, 2017 is just about here. I know. Scary. Here’s how to write your own marketing plan … and get sales results. When we meet motivated, talented CEO’s and business owners and ask them what they want most for their business, the answer typically boils down to two primary needs: getting and keeping more of […]
Continue reading
This article is about finding flow with your content marketing campaigns. The purpose of most content marketing campaigns is to generate interest and clicks, to attract and engage people in a way that they want to do business with you. Finding your content marketing flow is really about getting what you want if you’re like […]
Continue reading